We’re The Fold, a strategic brand and content consultancy. We create work that looks great and delivers results.

Unleashing the power of PayTech
G+D Money 20/20 - 2025
MONEY20/20 CONFERENCE IDENTITY
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Making a splash in financial services technology
Delta Capita
Using motion to bring this consultancy's proposition to life
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The potential of IoT payments
IoT
Whitepaper and visual identity
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A powerful brand refresh
OpenPayd
Powering the growth of the digital economy
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Live content production
Grabyo
Brand Identity
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Hot off the press

CRAFTING DIGITALLY-NATIVE CONTENT
In a culture shaped by algorithms, attention spans, and platform-specific experiences, creating content that merely lives in digital spaces …
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Let’s pretend
Generative AI, when used correctly, can be an invaluable tool for content creators, especially in the research and ideation phases. However, …
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Apple—more than just a Super App?
When Apple speaks, people listen. Shares in the tech giant climbed to record highs last week following CEO Tim Cook’s latest announcement. W …
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